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Adidas Originals Take Their EQT Essentialism Concert Series To Atlanta

Adidas Originals Take Their EQT Essentialism Concert Series To Atlanta

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Earlier this year, adidas Originals debuted their EQT Essentialism concert series in Portland now they've taken the show on the road and hit Atlanta. We were lucky enough to be there to capture the experience that adidas Originals put together. Performances included Raury, Abra, and Pheels. Dialing each performance back to its raw essence, this free and immersive concert series is reminiscent of 90’s minimalism and Underground culture. Inspired by the groundbreaking movements in music that came from each chosen city, the ‘Essentialism’ concerts capture and celebrate what makes each destination unique.